Diet Ultima Cravings for junk food items are a sign of the body's toxicity. The more toxins it has, the more it craves them. The cycle must be broken. Anyone who has a junk food and alcohol diet has Ph imbalance; his or her system is too acidic. This condition, if left unchecked for very long, leads to disease. If you are scientifically minded, you can purchase PH test strips to verify that you have an imbalance that can lead to a disease state,